Webinar Invite & Open

A two-part pack: a punchy invite that drives sign-ups and an opening that earns the first 60 seconds.

Format: 30s invite + 60s opening monologue (16:9)  |  Runtime: 1:30 total  |  Tier: Standard Script  |  Category: Webinar & Event

What’s Included

• 30-second promo script
• 60-second opening monologue
• Registration CTA variants
• Speaker intro cue

Webinar Invite – 30s Promo

1. Hook (0:00-0:08) — Visual: Speaker mid-talk, audience blurred. Audio/VO: VO: ‘Free live session: [topic] – this Thursday.’ On-screen: Live: [topic] SFX: Energy Time: 8s
2. Why (0:08-0:20) — Visual: 3 takeaways fly in. Audio/VO: VO: ‘Walk away knowing [1], [2], [3].’ On-screen: You’ll learn [1][2][3] SFX: Pop Time: 12s
3. CTA (0:20-0:30) — Visual: Register button, date. Audio/VO: VO: ‘Save your seat – link below.’ On-screen: Save your seat SFX: Close Time: 10s

Webinar Opening – 60s Monologue

1. Land (0:00-0:15) — Visual: Speaker to camera, confident. Audio/VO: Speaker: ‘If [pain] is on your list this quarter, you’re in the right room.’ On-screen: Welcome SFX: Neutral Time: 15s
2. Promise (0:15-0:40) — Visual: Agenda appears. Audio/VO: Speaker: ‘Next 45 minutes: [A], [B], and live Q&A.’ On-screen: Agenda: A / B / Q&A SFX: Neutral Time: 25s
3. Setup (0:40-0:60) — Visual: Speaker settles, smile. Audio/VO: Speaker: ‘No slides to hide behind – let’s get into it.’ On-screen: [Company] Live SFX: Soft Time: 20s

Shot List

• Speaker promo b-roll
• Takeaway supers
• Register end card
• Speaker open to camera

Production Notes

• Invite and open use different energy; don’t reuse the promo VO live.
• State the date/time in the invite verbally, not only on screen.
• Open with the audience’s pain, not your agenda.
• Keep the live open under 60s; momentum matters.

CTA: Save your seat – registration link in the description.

SIVO – Corporate & Explainer Video Scripts. Brand-agnostic, ready-to-shoot templates; replace bracketed [placeholders] with your details.